The art of strategic creativity
About lcdc.co
ABOUT US
We don’t just design; we redefine the narrative.
In the dynamic realm of design and strategy, our small team of creatives utilise strategy-driven innovation to deliver results that can be validated by tangible ROI.
In what we do, diversity is not just a concept; it’s our canvas. We immerse ourselves in a full spectrum of businesses, from towering corporate entities to spirited individual entrepreneurs. Our mastery in brand, corporate, product and digital allows us to sculpt bespoke solutions, ensuring each client’s unique story resonates in their bustling respective marketplace.
Our essence lies in a compact yet profoundly skilled team. With over 75 years of combined experience in advertising, marketing, and communications, our expertise is not just in creating designs but in weaving stories. Each project is an odyssey, embarked upon with a meticulous blend of creativity and strategic foresight. We ensure that from the first sketch to the final stroke, our work is not only visually stunning but strategically sound, engaging every sense in the consumer journey.
Every piece is a sensory masterpiece, harmonising strategy and creativity for an unparalleled experience.
13 years (October 2009 – October 2022)
TOTAL PROJECTS
ANNUAL AVERAGE
TOTAL PROJECTS
13 years (October 2009 – October 2022)
ANNUAL AVERAGE
Our mission and values
MISSION:
To create bespoke visual solutions that help businesses communicate better.
VALUES:
Open
We value our team’s voice.
We work collaboratively and, from founder to junior, take responsibility for the work we produce.
Curious
We push
the bounds.
We learn and experiment daily. We believe the best ideas come from exploration that’s active and deliberate.
Adaptable
We’re agile
and flexible.
Clients come in all shapes and sizes, and their problems are varied. We craft unique solutions for unique problems.
Nurturing
We care about
our people.
We put our team first, because that gives them the space and ability to put clients first.
Laugh
We make time
to laugh.
Design is both a career and a passion. Our best work comes when we have fun doing what we do.
Where we came from
LCDC.CO’S HISTORY
The roots of lcdc.co are anchored in the synergy of two visionary minds – founders Paul and Cory.
This fusion of technological acumen and creative genius laid the cornerstone of our business, fostering a culture where design and creative strategy is polished and ideas are cultivated with care. Our history has been written with many renowned clients, a testament to our ability to elevate to new heights.
Our operational model is a tapestry of inclusion and agility. By eschewing traditional hierarchies, we’ve fostered an environment where ideas flow unimpeded, and innovation thrives. Situated in Sydney’s CBD, our studio is a crucible of creativity, where each team member is an integral part of a harmonious whole, dedicated to ensuring the success of our client’s projects.
We are not just an agency; we are a journey into the heart of creativity, where every project is an opportunity to explore new horizons that resonate, inspire, and endure.
Ninety percent of our work comes through referrals – a true reflection of the trust our partners place in us, and their satisfaction in what we have delivered.
Clients
OUR CLIENT LIST
Our client relationships are the cornerstone of our journey.
Spanning over 20 countries, our clients represent a diverse tapestry of industries, each with unique challenges and aspirations. We don’t just serve; we partner, building long-term relationships that transcend the traditional client-agency dynamic.
Our clients are more than just names on a roster; they are partners in a collaborative journey of growth and success. From the largest global conglomerates to the most passionate sole traders, our approach is tailored to meet the specific needs and goals of each partner.
Our track record speaks volumes, with most of our projects coming from word-of-mouth referrals. This stands as a testament to our commitment to quality, dedication, and the successful outcomes we deliver.
The scope of our work is as varied as those we serve. From government departments to not-for-profit organisations, we adapt our strategies and solutions to suit each unique partner, regardless of their size or industry.
The list reaches far across the globe from Australia and other residents of the Pacific such as New Zealand and Fiji, across to Singapore, down to South Africa, up to Zurich, Paris, across to New York, and beyond. This international presence enriches our perspective and fuels our creativity, keeping us at the forefront of an ever-evolving world.
We are proud to serve a wide range of industries, each bringing its unique challenges and opportunities.
Aged Care
Agriculture
Arts & Crafts
Auditing
Banking & Finance
Broadcasting
Childcare
Cleaning
Clubs & Pubs
Construction
Consulting
Cosmetics
Education
Engineering
Entertainment
Fashion
Healthcare
Meetings & Events
FMCG
Fitness
Food & Beverage
Franchise
Government
Hospitality
IT
Insurance
Interior Design
Landscaping
Legal
Maritime
Mining
Not-For-Profit
Performing Arts
Pharmaceutical
Procurement
Public Relations
Real Estate
Sales
Textiles
Tourism
Training
Veterinary
For example:
58
Active Clients
(2022)
20
Tribu Eyewear
A fashion-forward eyewear brand, Tribu Eyewear, stands out with its unique designs and commitment to individuality and quality. Their range, inspired by diverse personalities, caters to a global audience, emphasising self-expression through fashion.